Future Sessions – Spotlight on our speakers
Steve Dunne – Executive Chairman, Brighter PR
This, the second of four posts in the run up to our Future Sessions seminar in London on 30th April, we will shine the spotlight on Steve Dunn, Executive Chairman, Brighter PR.
Steve Dunne is a marketer with over twenty five years experience of promoting brands within and outside of the travel sector.
He is a former head of corporate communications for British Telecom, HSBC and globally, South African Airways. He has also been a board director of leading multi national PR consultancies including Porter Novelli.
Steve has advised a host of organisations on digital communications including the Prime Minister’s Office, The Home Office, The Royal Navy, Virgin Atlantic, Arcadia Group and many banks, charities and tourist boards. He has led PR campaigns for some of the UK’s leading brands including Gordon’s Gin, Prince’s Foods, GNER, Sony and Visit Scotland. Steve is also one of the PR Industry’s leading trainers – training organisations, consultancies and in-house departments across the UK and Europe.
He is the Vice Chairman of CIMTIG and sits on the Council of the Public Relations Consultant’s Association (PRCA) and is a regular Travel Weekly columnist on marketing issues in the travel sector.
Recently Steve was published by Travel Weekly “While other sectors toy with the idea of dropping brand marketing, travel companies should stick to building their brand”
In his 15 minutes with us he will tell us why Brand is the cornerstone to the success of a travel company.